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Study on China Mobile Corporate Culture Construction

On 23/09/2013, in Management, by rain

With the world economic and cultural patterns are constantly changing, the trend towards globalization not only put impact on the structure of would economy but impulse corporate development. In the most important economic organization in Chinese market economy system, the company has become a main subject in the market economy, Marx Richard socialist cultural theory has basically evolved into a unique frame of reference and basic trend of its own, for example, the scientific socialism theory, socialist enterprise culture theory etc. Under the theory of Marx Richard socialist culture, Chinese corporate meets the requirement of the development of Socialist Market Economy, it is the power for the corporate to develop enterprise characteristics of culture, which will building a harmonious society.China Mobile, a developing group company, has been working hard to build corporate culture system which stands for Chinese civilization culture since2005. Corporate culture promotes the achievement of enterprises. The main power of forward development masters spirit forces of the company. Mobile employees know that a enterprise culture system will guide developing trend, therefore, study on corporate culture construction is necessary. However, in the period of development, there are still problems to be solved, such as, slogan-ism, short-term-ism, distortion-ism, impatient-ism. In the crucial historical juncture, China Mobile is obliged to explore measurements to build corporate culture.Corporate culture theories are introduced based on Marx Richard socialist cultural theory. China Mobile enterprise general information, its cultural characteristics and the process are presented. The reasons for the existing problems are picked up. Finally, suggestions are put forward according to the target and principle of corporate cultural development. China Mobile enterprise culture is constructing with core competition strengthened, which owns theoretical and realistic significance.

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The Analysis of China’s Rare Earth Resources Development Policy

On 23/09/2013, in Agriculture, by rain

The national economy development is inseparable from the resources. Resourcesare the conditions of contemporary social development. For the rare earth in China,its reserves is large, it is also highly sophisticated military, aviation, agriculture, newenergy and other areas indispensable mineral, How to make better on the rare earthmining export planning, how to develop the country’s domestic rare earth enterprisehas become a very meaningful thing. At present, the quantity of the China’s rare earthextraction and export is large, while the production technology and price levels arerelatively low. Our country cannot control the right of the foreign price of rare earth.Macro-policy development in China is relatively homogeneous, and unable to adaptto the economic development of rare earth Therefore, in the era of today’s economy isgrowing so rapidly, how to create the rare earth core competitiveness of enterprises, toobtain and maintain a sustainable competitive advantage has become the importantmission of the rare-earth practical and theoretical workers.In this paper, starting from a macroeconomic policy, Summary and analysis ofrare earth policy is to discuss China’s rare earth policy deficiencies and missingMeanwhile, in order to making better the development of rare-earth policy, conduciveto the development of rare earth enterprises in China,Then start from the microscopic,Taking Baotou Steel Rare Earth Group as the representative of China rare earthenterprises, through the analytic hierarchy process for competitive analysis, such asthe Rare-Earth core competitiveness of enterprises to develop, enhance and maintainthe in-depth discussion. Followed by comparative analysis to study the macro-policyexperience of Middle East oil and iron ore production in Australia, and with its owncharacteristics, in the background at home and abroad, to give advice on the overalldevelopment of China’s rare earth industry. And macro policies on taxes and quotas,in order to achieve the sustainable development of the rare earth industry.

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Research on Fiscal and Tax Policy to Bridge the Gap between the Supply and Demand of Affordable Housing in Our Country at This Stage

On 23/09/2013, in Finance, by rain

House price has become the main problems for modern city of China in recent years.The price of the house is increasingly rising while the disposable income of low-incomeresidents in urban cities is declining because of the inflation and other factors. Thelower-middle class residents in urban cities need not only to cope with the problem ofinflation, but also bear the burden of increasing mortgage. This undoubtedly makes thecontradictions between the income and housing prices be more acuter. So, China hasintroduced a number of related policies to solve the problems of rising prices includingthe introduction of guidance on the construction and management of affordable housingprojects, improving the financial input, land supply, credit support, tax reduction andexemption policies, improving the engineering quality level of the planning andconstruction, formulating the allocation of affordable housing, the management, and exitsystems. However, there has been a lot of controversy since the social security systemimplemented. There have been a lot of problems in the implementation process of thesystem, including narrow fund-raising channels. The huge funding gap is a majorproblem. The real estate market is an incomplete market and so it need for governmentmacro-control. Due to the particularity and importance of the affordable housing, allcountries see the housing problem as the major link of livelihood issues. The real estatemarket is an incomplete market and thus it needs for government macro-control. China’ssocial security system need to be further improved in some ways. So this article inintended to analyze the current system of affordable housing though the implementation,the problems, the gap forecast of affordable housing.Here social security housing is the main object of this thesis. This thesis mainlyfocuses on the status of the affordable housing and the existing gap between supply anddemand. Based on the above analysis, combined with the policies of developed countries,the thesis gives some policy recommendations to provide some comment and referencefor the government to strengthen social security housing.This thesis is divided into seven parts. The first part mainly introduces the background and the significance of the study. The second part analyzes the features andfunctions of the affordable housing using of the theory of market failure and public goods.The third part describes the current situation of China’s social security housing from bothsupply and demand aspect respectively and gives a detailed empirical analysis andforecast the gap between supply and demand of affordable housing. In the fourth part, theunderlying cause of the affordable housing shortfall is analyzed. The fifth part introducesthe foreign advanced experience of the social security housing. The sixth part putsforward some fiscal policy to solve the affordable housing gap on the basis of foreignsuccessful experience. The seventh part, also the last part of the article, put forward thesupporting measures to solve the problem of the affordable house.

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Research on Wacun Hydropower Project Financing Strateg

On 23/09/2013, in Agriculture, by rain

China is a country with high power consumption, and the hydropower industry ranks first in the world。With abundant water resource, the development of large hydropower station is optimistic, and the scale of investment and financing for that are relatively large. However, in recent years。financing condition for China’s hydropower industry is not that optimistic。Therefore, to solve the capital problem of hydropower enterprises in order to accelerate the development of hydropower industry, is one of the main factors。In this paper, on the basis of the theory of financing, analyzing the hydropower industry financing problems and needs for financing, pointing out that the features for the industry are large investment。long term, high equipment cost, but stable income,, so the use of direct financing(equity, bond) and indirect financing(loan, trust) and other financing method(BOT, PPP, lease, ABS) could be utilized.With the WaChun hydropower enterprise as an example, the paper raises some suggestions in the process of financing problems, including finding the right financing way。 using different financing methods in different phases of the project, strengthening the management of financing to maximize the effectiveness of capital to realize the sustainable development of enterprise。Lastly, the paper summarizes the investment and financing strategy, figuring out that in the process of highly development of China’s economy, the reform of hydropower system is carried forward as well,。the financing approaches are diversified. With the effective financing method, the development of hydropower industry will be accelerated。

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Studies on Employees Career Management of Nan’Jing Tanker Corporation

On 23/09/2013, in Management, by rain

Career management is an important part of the field of human resourcemanagement. In this paper, Nanjing tanker corporation as the object of study, aimed atthe enterprise and the whole industry to provide operational staff career managementprogram to achieve the goal of the enterprise and its employees a win-win.This study used analysis method, the inductive method and research method, toidentify the existing problems through analysis of Nanjing tanker corporation careermanagement, the use of the career development of Sabo, Schein’s career anchor, careerin Holland The classical theory of personality, combined with the actual proposed toimprove the career management program.This article studies have shown that Nanjing tanker corporation should be based ontheir own characteristics, and first to enhance staff career development paths. The crew,opening up the technology and operating two channels, respectively, as a technical boatdry and ordinary crew career development path. Member of the other side, inaccordance with the “long house simultaneously,” the management ideas, additionalprofessional duties channels for all interested in the development of staff to build thestage of growth.In this paper, Nanjing tanker corporation employees career management program.First, research staff career management program, clear staff should self-analysis andevaluation to determine the career development opportunities, identify career goals,develop an action plan and evaluation, to amend the five aspects of career planning toenhance personal career management. Secondly, the research enterprise employees’career management program, a clear responsibility for the enterprise role should beborne in career management activities proposed human resource management activitiesinto the principle of human resource planning, job analysis, quality assessment, training and development, selection, appointment, performance appraisal, remuneration policyand the career stage management to carry out employees’ career management. Finally,drawing on the Balanced Scorecard management thinking, from financial, customer,operational, and development of four latitude to establish the index system of evaluatingemployees’ career management effectiveness.Through the establishment and implementation of the instance of Nanjing tankercorporation business career development and incentive systems that use the results ofthis study, Nanjing tanker corporation carry out employees’ career management isentirely feasible, the effect is very evident. Professional development to broaden thechannel settings and human resources activities systematic career management solutionsto corporate and employee recognition, can achieve the objectives of the business andthe employees win-win.

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Research on the Management Mode of Information Pipeline on the Basis of GIS Platform

On 21/09/2013, in IT papers, by rain

China is currently experiencing rapid economic development period,City modernization change rapidly. As the national capital of Beijing, more to world attention speed rapid development, to construct a basic framework of international metropolis. Informatization is an important prerequisite of city modernization. Taking telecommunication industry as the representative of the information industry as a strategy, basic, leading industry, the contemporary society is one of the most important basic industries. As the base of the development information industry, city information network infrastructure has increasingly become an important carrier of the basis function of the city.Information pipeline as a project of the professional company of pipeline construction and operation management of, because the information pipeline inherent attributes, its project management cannot be equated with the general project management. With the development of information pipeline resource construction rapid increase in volume, the company’s management also put forward higher requirements. So the use of geographic information system (GIS) for geographic information and pipeline resource data management, for the company’s project management to provide more efficient, applicable, safe, scalable management platform, is the inevitable choice for company to improve the management level.The papers on information pipeline project product characteristics analysis, through the integration of the system of project data, finishing the project management process, the use of project management knowledge, proposed based on GIS platform operable information pipeline project management mode.

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Based on the Location of the Project Zhanjiang Zhongke Refining Environmental Studies

On 21/09/2013, in Agriculture, by rain

Based on the scientific development view as the research guiding principle. Thescientific outlook on development takes development as its essence, the core ispeople-oriented, basic requirements is comprehensive, coordinated and sustainable andoverall consideration as its fundamental approach, it pointed out the us further promotingChina’s economic reform and development of thinking and strategies, the scientific concept ofdevelopment is the fundamental guiding economic and social development guidelines.China-Kuwait joint refining&chemical integration project (hereinafter referred to asthe refining), from the city to the ground in battle, from nansha environmental dispute hasmoved to the east island of zhanjiang, six years, environmental protection is always asensitive topic. Therefore, the large-scale engineering construction projects of environmentaldevelopment operation will become the urgent need of research.Guangzhou nansha district and ecological fragile as MinGanOu environmental pollutants,should avoid to construction of large projects, such as oil refining and petrochemical basesteel base, etc. Zhanjiang with geographical advantage, environmental capacity, deep waterharbor and pipeline four competitive advantage. East island of zhanjiang, especially in theenvironmental conditions of petrochemical projects.Studies suggest that zhongke refining project from guangzhou nansha district east islandof zhanjiang moved to, must strictly in accordance with the legal procedures to the eia.Based on the research of zhanjiang zhongke refining project location feasibility ofenvironmental protection, through a large number of field investigation and analysis of themarket of east island of zhanjiang fully environmental status, advantages and environmentalbearing capacity,petrochemical construction project success at home and abroad, the valuableexperience from the Angle of environmental protection, and combining the actual situation ofthe refining project, project development put forward the detailed analysis and conclusions,and the eia for specific environmental development division refining project put forward ideasand countermeasures of environmental protection professional advice.

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Research on the Application of China Standards of CPAs’Services in Practice

On 21/09/2013, in Management, by rain

With the economic globalization, the international companies are emerging, and theinternational movement of capital is more and more frequent, as well as the trade betweencountries is more and more closely. The international convergence of auditing standards isthe trend. Countries all over the world are also working to make their own standardsconverging with international standards. As the important economy in the world, China alsotakes the international convergence as our mission. But it is a systematic project ofestablishing a set of standards, we could only pronounce each of them as long as it has beenmature, and we must get out of fickleness and quick success. Although China’s professionalstandards have achieved a high degree of convergence with the international standards inframework, project structure and content of the project, the study finds that there are stillmany problems during the application, and the actual ability of implementation is extremelylimited. The reason lies in the defects of the mechanism in setting standards.Based on the reality of the situation that is mentioned above, this thesis defers to theresearch ideas of ‘proposing the questions, analyzing the questions and solving thequestions’ to carry out the normative research. The whole thesis is divided into four parts.Part1: expounds the significance and the formulation of standards, and points out that thestandards are advanced and scientific in theory and maintains the dynamic convergence withthe international standards. Part2: states the existing problems in the application ofstandards in practice, that is to say the concept of standards can not be used on the realconditions of our country, and the content of the standards is difficult to understand, andsome of the standards are in advance to practice and so on. Part3: analyzes theaforementioned problems and points out the reasons, and points out that the formulationmechanism of standards is not sound and the application conditions of the standards are notmature. Part4: puts forward some countermeasures and suggestions from two aspects. Firstis to perfect the formulation mechanism of standards, and to improve the maneuverability ofthe standards fundamentally; Secondly is to construct the matching using environment ofstandards, as the security of improving the operability of standards.

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Study in the Perspective of Supply Chain of Infant Food Safety Regul a Tory Issues in Jiangxi Province

On 21/09/2013, in Management, by rain

The safety of the infant food is not only the responsibility of a department or a unit, but involves all of key from from the manufacturer to consumer,any a link in the food source produce pollution may be as big range circulation and spread to the national or even the world. Therefore, to ensure the safety of the food should throughout the supply chain Angle consideration. Based on supply chain of baby food security research would be the theme of this paper.The theoretical analysis of this article first from the food supply chain security related basis, defined the infants and food supply chain, food safety and related concept; Then, this paper discusses the present situation of the infant food production safety supervision; on the basis of theoretical analysis,combining with the comparative analysis on the United States, the European Union and other countries in infants food safety regulatory experience and practice, Finally, according to the jiangxi province food safety management status and infant environment characteristics, construction in jiangxi province under the environment of supply chain infant food security system, and puts forward measures to achieve food security for infants.This research is divided into six chapters.The first chapter introduction. Discussed research background and topics. And then do the research of infant system feom the domestic and foreign food safety.This paper holds that the existing research lack of infant food safety in the whole process of supply chain. The second chapter is related theory research on the food safety management. This chapter of food safety, baby food, supply chain and infants food supply chain, etc, the overall concept, the definition and around the supply chain quality management theory deeply analyzed the infant food supply chain composition and related factors.The third chapter is the analyze of the infant food safety supervising actuality of jiangxi province. This chapter mainly analysis the present situation of infant food market development in jiangxi province, infant food safety problems, analyzing the jiangxi food safety control mode and infant existing problems.Chapter4is the model for developed countries management of the infants food safety reference. Make America and the European Union for examples, America through a more explicit management of the main body to achieve in infants and division of the whole process of food safety management model and the European Union as a representative of the unified supervision model, so jiangxi province can mode to provide reference for the construction of infant food monitoring and management Chapter5is the construction of Jiangxi infant food safety management system, should establish and perfect the system of jiangxi province technology the franco-prussian mechanism, establish a sound social responsibility and credit system is proposed as establishing new measures.Chapter6is conclusion and prospect.

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The Research of Franz Brand Management

On 21/09/2013, in Management, by rain

China is the hometown of porcelain, with a history of thousands of years, it imprints deeply in the world ceramics industry. Entering the21th century, China keeps the great status in manufacturing and exporting daily-use porcelain, but most are mid-range and low-end products, and in the fields like production technology and products design, there is a big gap between China and some advanced countries. Especially in the high-end of daily-use porcelain field, market is dominated by brands from European countries, US and Japan. In2002, a brand called “Franz” and found by an overseas Chinese, was first recognized at the2002New York International Gift Fair and awarded “Best in Show”. It changed the hundreds years history of European lead.This essay takes the brand Franz as the research subject, and through the angles of how the brand was found and named, the brand positioning, the marketing and promoting, the brand extension and the brand maintenance, and etc., it summarizes the success secret of Franz and can use for reference to the internationalization of domestic porcelain brands. In the meantime, this essay combining the SWOT Analysis Matrix, provides some advices for Franz, about the brand improving in the future.

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